The adult social care challenge: Attracting young people into the workforce
A whitepaper by the Paragon Skills and Care Leaders Network (CLN).

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Produced by Paragon Skills and the Care Leaders Network (CLN), this insightful white paper brings together the experiences and perspectives of care leaders from across the adult social care sector.
Drawing on discussions from two dedicated roundtable events, the report explores the challenges of attracting and retaining younger workers and highlights practical, proven actions that providers can take to build a stronger, more sustainable workforce.
Whether you’re looking to enhance your recruitment strategy, improve retention, or better engage the next generation of care professionals, this white paper offers valuable insights and actionable recommendations.
Download your free copy today. Simply enter your email address below and we’ll send the full PDF to your inbox.
“The future of adult social care depends on how successfully we attract and develop the next generation of talent. This is not just a workforce issue, but a defining challenge for the sector. If we want a sustainable care sector, we must do more than recruit; we must inspire young people to see social care as a career where they can grow, lead and make a difference, and be more intentional in how we create clear pathways into the profession.”
James Swaffield
Chief Executive
In this whitepaper you will discover:
- Six clear, actionable priorities that every care leader should be focused on
- The barriers preventing young people from entering the sector
- Common misconceptions about careers in care
- Practical strategies for attracting and retaining younger talent
- The role of apprenticeships in creating sustainable workforce pathways
- How employers can position themselves as an employer of choice
Attracting more young people into care is a challenge that no organisation should have to face alone.
If the ideas and insights in this whitepaper have sparked new thinking about your recruitment approach, we’d love to continue the conversation.
Our team works with care providers to understand their workforce challenges, connect with younger audiences, and develop practical strategies that help build a stronger pipeline of future talent. Get in touch to discuss your workforce priorities and explore how we can support your recruitment and retention goals.